SEM Review Articles

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higher education marketing

Accelerate Your Slate Journey: Exclusive Training with Susanna & Katie

Dive into your Slate adventure and attend the in-person Slate training sessions led by the hosts of...

The World of Email Is Changing: What You Need to Know & Why

To rephrase Mark Twain, the reports of email's death have been greatly exaggerated—for now. It...

Finding the Names You Need for Your Adult and Graduate Programs

Anyone working in the realm of Adult and Graduate recruitment knows that their biggest challenge is

Post-Pandemic Higher Ed: Seizing Online Opportunities and Confronting Challenges

The COVID-19 pandemic drastically reshaped the landscape of higher education. With the rapid...

Leveraging AI: Creative Photography and Videography in Higher Education

Mention the term Artificial Intelligence, commonly referred to as AI, to anyone today, and their...

5 Ways to Reach Your Target Audience on TikTok

Are you looking for new ways to reach your target audience and engage with them on social media?...

Changing Privacy Restrictions and What They Mean for Enrollment

We hope you had an opportunity to join the College Board webinar on Wednesday, March 29, 2023....

AI and Admissions: Academic Integrity and Innovation Intersect

If it seems like news about ChatGPT and other AI tools is everywhere, you’re right—not to mention...

DON’T AVOID THE SUBJECT: SPAM WORDS COULD SABOTAGE YOUR EMAIL EFFORTS

It’s the end of the summer. Students will return to campus soon, and the new class you have worked...