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5 Reasons All Colleges Should be Active on TikTok

You may know TikTok as the all-in-one platform where users can find videos related to anything and everything. With over one billion monthly active users, TikTok was the most downloaded app of 20221. At enrollmentFUEL, we think TikTok shows promise in helping schools improve yield. Building community is critical to improving yield and we are excited about how TikTok makes students feel like they are a part of your campus community before and after visiting your campus.

Here are five reasons ALL colleges should be using TikTok to enhance their enrollment efforts:

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In our age of carefully curated social media feeds featuring beautifully filtered photos, it can be...