enrollmentFUEL is pleased to announce that the "Higher Education Influencer Marketing Course: A Step-By-Step Training Course" will be offered again this March through the REV: FUEL Learning Series. Built specifically for higher education, this course provides registrants with a comprehensive program covering all the basics of executing an influencer marketing campaign. The course runs from March 1 to March 31, 2022.
Content and curriculum were developed by enrollmentFUEL’s Director of Social and Influencer Strategies, Tori Canonge. Tori has worked in higher education and at a full-service influencer marketing agency and has executed more than 100 influencer campaigns. This practical course includes four hours of asynchronous video content, a workbook, and a 90-minute live Zoom roundtable/workshop event where registrants can discuss challenges and ask questions. Participants who successfully complete the course by March 31, 2022 will receive a certificate of completion.
Dr. Jacquelyn D. Elliott, enrollmentFUEL’s President, said, “Influencer marketing is one way for institutions to reach new audiences and build emotional connections with prospective students and parents. While there is no shortage of information about influencer marketing, little focuses on training the higher education community, or providing practical advice for enrollment leaders who wish to run an influencer campaign. ‘Higher Education Influencer Marketing: A Step-By-Step Training Course’ fills that gap and provides a cost-effective training option.”
Click here to learn more about this step-by-step guide to influencer marketing for higher education.