Blog

Admissions and Faculty Collaboration: A Tool for Your Enrollment Success!

No matter how large or small the university, it seems the connection between faculty and the enrollment team is paramount. In a time when so many are questioning the value of higher education, faculty are key to admissions and recruitment success.

Tips to Engage Email Non-Responders: Recapturing the One that Got Away

Do you ever wonder about the one that got away? When working to recruit a new class, mulling over...

5 Data Concepts You MUST Consider for Higher Education Enrollment!

The ever-changing higher education recruitment landscape is filled with data challenges and...

Authenticity Still Matters in Your Enrollment Management Strategy

In our age of carefully curated social media feeds featuring beautifully filtered photos, it can be...

Powering Up: Enrollment Leaders battle the great resignation

One of my all-time favorite movies is The Replacements with Keanu Reeves and Gene Hackman. If you...

The time to build the habit of marketing testing is now

While the idea of being able to master any skill after 10,000 hours of practice has been debunked,...

7 Helpful Steps when Navigating a Campus (or Life) Disaster

A friend and colleague sent a meme that read, “I love that choosing where you want to live now is...

Using Synergistic Strategies to Increase Net Tuition Revenue

How do YOU exceed annual enrollment goals? The “trick” is YOU don’t! 

I’m about to give you the...

DON’T AVOID THE SUBJECT: SPAM WORDS COULD SABOTAGE YOUR EMAIL EFFORTS

It’s the end of the summer. Students will return to campus soon, and the new class you have worked...

Why your logo matters in your marketing

Logos—yes, you could be talking about the philosophical notion describing the principle of order of...